Journalism, and the news industry in general, is constantly changing and trying to keep up with new technological advancements. While social media outlets open up new opportunities for journalists, they also impact the way journalism is presented and how it is done.
In other words, journalists today are required to do more with less. For example, reporters are now required to submit stories across a multitude of platforms, ranging from television, radio, print and online. For a journalist in today's media landscape, it essential to be multi-skilled.
For many journalists and media organizations, convergence is a great strategy. There is a growing realization in the journalism community that you can't report an entire news story on your own. In essence, one media outlet can't serve as the lone source of information in the world of social media. As a result, partnerships are formed. For instance, Facebook and CNN teamed up for "live tweeting" during US President Barack Obama's inauguration.
The world of journalism is changing drastically as a result of social media, where the old systems are disappearing and the new ones are budding. This society was once hooked on traditional media like newspapers and radios. Now, society has given way to a much more complicated media landscape where journalists have the ability to tell their own stories in powerful, innovative and creative ways.
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